Shuli Zheng

Welcom to Shulibrary!

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Shuli is a designer from Hangzhou, China, currently a part of Knoll Brand Design Team. She holds a BFA in Industrial Design at BIFT and her MFA in Communications Design at Pratt Institute. Previously, she was contributing at IIIXL Studio and Pratt Institute. Welcome to Shulibrary!


Teahouse and Zen–tea


Individual Project

·    Research
·    Editorial Design
·    Web Design

Special thanks to Prof. Scott Vander Zee








In this Teahouse and Zen-tea newspaper project, I focused on transmitting both concepts through an eight-page newspaper. I also considered how to effectively combine two languages.

Teahouse and Zen-tea are both deeply rooted in tea culture, but they are intrinsically different. The teahouse acts as a public hub for exchanging information, where people gather to drink tea and chat, creating a bustling atmosphere. In contrast, Zen-tea originates from Buddhism, where monks use tea as a medium for daily practice, emphasizing tranquility and the abandonment of mundane desires. Over time, it became popular among the literati, forming a unique aesthetic alongside Zen painting and calligraphy, focusing on the use of blank space.

My challenge was to blend these two contrasting vibes using typography and implement a bilingual approach.