Shuli Zheng

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Shuli Zheng

A versatile and innovative designer with a background in Industrial and Communications Design, focused on sustainability, and aspiring to become a service designer to enhance user experiences and effectively communicate brand messages.
Welcome to Shulibrary!

Brand Design

01_chá–Chinese Tea Experience Museum

Window Display

01_Hermès Window Display

Editorial Design

01_Teahouse and Zen–tea
02_International Student Handbook
03_Index of Independent Cinemas in NYC

Test Land

01_MFA Thesis_Decoding Chinese Queerness
02_Relimoji Universe
03_Design Approach Archives

Social Design

01_Farmer’s Market
02_GMO

UX and Other Works

WIP

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©2024 Shuli Zheng

Index of Independent Cinemas in NYC

Individual Project
· Editorial Design
· Photography

Started summer 2023, and with the inherent interests in films, I decided to make an index of all the independent cinema in New York City as a probe to explore this place.

With the concepts of negative film and orange & teal look, I tried to connect the three major elements in cinemas – Line, light and People. Film is the art of light, lines are guided by the light and form the space for people to appreciate the light.

Spec: 160mm x 210mm